WASHINGTON, March 23, 2020 (by Michael Dickens) Over the weekend, Nike took to social media as a means to encourage quarantining and social distancing during the novel coronavirus pandemic. The Beaverton, Oregon-based apparel brand, whose many pro tennis clients include […]
WASHINGTON, April 10, 2019 (by Michael Dickens) News that two-time Grand Slam champion and current World No. 1 Naomi Osaka had left Adidas to join Nike’s elite roster of women’s and men’s tennis professionals broke Thursday night while the two-time […]
WASHINGTON, February 26, 2019 (by Michael Dickens) Serena Williams is showing that her brand transcends tennis. On Sunday, just hours before she introduced “A Star is Born,” nominated for an Oscar for Best Picture, during the prime time broadcast of […]
WASHINGTON, March 5, 2018 (by Michael Dickens) Serena Williams didn’t necessarily begin her tennis career thinking she was going to be breaking down barriers, but she has done just that. Over the years, as Williams has become more conscious of […]
WASHINGTON, February 18, 2018 (by Michael Dickens) On Friday, Roger Federer became the oldest tennis player – male or female – to be ranked No. 1 in the world when he beat Robin Haase in Rotterdam. Federer first topped the […]
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